Marketo Tips
Marketo tip #55 - Better customer experience and data quality proposing companies in your Marketo forms
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👑 Arthur is looking at a way to propose a better experience at the main gate, while collecting a lot more information on the Camelot's visitors.
🛒 When a merchant enters the city, he would like to get his speciality, whether he belongs to a guild or not, if he is affiliated to banned countries...
🕵️♂️ His spy network has all the necessary information but how to get all that in real-time?
🧙♂️ Hopefully Merlin cooks a spell to display on a scroll all the relevant information once the merchant states his name, and Voilà !
👇 I show you in this #marketotip how you could connect your Adobe Marketo forms with a database and propose to your visitors a list of companies when they start typing.
Thus reducing your forms and delivering a better customer experience
AND having a better data quality at the same time !
I also invite you to join us every Friday at 10am for 1 hour of discussion, questions and exchanges on Marketo best practices.🙌
#marketingautomation #marketo #forms #dataquality
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