Marketo Tips

Marketo Tip #03 - Stop the press ! How to correctly stop a launched Marketo Campaign !

🔮 Check out the latest Marketo Tip #03: Cleanly shut down your Marketo campaigns and avoid inconvenience! 👑

Hi everyone, this is Sylvain Davril, founder of the team. Today we're going to dive into a tricky situation in Camelot. Our beloved King Arthur has been hosting the annual Grand Ball, and guess what? It's a smashing success! The place is packed, and now Arthur wants to avoid sending out the originally planned reminders.

In this video, I'll show you how to cleanly shut down an ongoing Marketo campaign without breaking the bank. We'll cover the critical steps to consider, including the waiting steps. Because, let's face it, no one wants to disappoint people who have already signed up by telling them there are no more spots, right?

I'll share with you how to create a new campaign, which I'm calling "Stop the Press," to cleanly remove people from the waitlist. With a specific action, you'll be able to get them out of the flow without risking any adverse effects. And of course, let's not forget the reminders for the already registered participants. I'll show you how to set up a data collection campaign to send these reminders with ease.

By following these tips, you'll be able to successfully stop your Marketo campaigns, preserving your reporting metrics and clearly understanding what happened. Whether you're a marketing expert or want to improve your skills, this video is for you! Don't miss this essential Marketo tip.

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